Developers led by former U.S. Secretary of Housing and Urban Development Henry Cisneros have started work on a $90-million “workforce” housing project near Marina del Rey, the Los Angeles Times reports.

The site on Glencoe Avenue southeast of the oft-congested intersection of Lincoln and Washington boulevards is close to two shopping centers and a Costco warehouse store.

A former office building has been razed and work started this week on a six-story building of condominiums units that will be priced from about $500,000 , below the price of most Westside residences. Units at nearby Playa Vista, for example, average $750,000 to $800,000.

The addition of 119 lofts amounts to a collision of competing needs in a neighborhood where few workers at nearby businesses can afford to live.

Read the full L.A. Times story

.(registration required)