A weekly roundup of L.A. tech company and product launches.
Soylent: Downtown L.A.’s Soylent, a manufacturer of meal replacement powder, launched Soylent 2.0, a liquid version of its gritty, nutrition-optimized product. The liquid form has an unrefrigerated shelf life of a year and contains the same nutrients as the powder but without added preparation time. The new version, like its predecessor, is said to be taste “neutral.”
Awesomeness TV: Canadian broadcaster DHX Media and DreamWorks-owned YouTube multichannel network AwesomenessTV launched a content licensing agreement. The deal brings AwesomenessTV programs to the Family Channel in Canada and sets up DHX Media as the international distributor of original programs the companies co-develop and co-produce.
CraveOnline: Los Angeles lifestyle publisher CraveOnline has redesigned its website around an image-driven format. The switch comes as publishers are increasingly debating the relative performance of image-driven compared to text-dense formats. Popular for its music coverage, CraveOnline has also launched additional channels focused on culture, art, design and style.
MOOVZ: LGBT social network MOOVZ of Los Angeles is making push for global expansion. Launched on Android and iOS several months ago, the company said it has more than 1 million members worldwide. The social network is designed to help members connect and discuss LGBT issues.
Tinder: West Hollywood dating app Tinder has launched a speed-networking app for members of Forbes’ “30 Under 30 List.” Anyone who has been named to the list in years past, often celebrities and prominent professionals, are invited to join the app. Users swipe through the app just like they would on the dating app. When a mutual match occurs they can connect with other young movers.
Swatch Box: El Segundo’s Swatch Box launched an interior design subscription service that delivers “home accents,” such as hand towels, candles and chairs, each month. An interior designer hand picks from six to 12 items for each member’s home. The subscriber can either purchase or return any or all of the items.
CrowdSync Technology: Beverly Hills’ CrowdSync Technologies, a startup manufacturer of wireless LED wristbands and beach balls for electronic music raves, launched. The startup’s LED products flash in sync with music at concerts.
Technology reporter Garrett Reim can be reached at [email protected]. Follow him on Twitter @garrettreim for the latest in L.A. tech news.
