Paramount Fitness of Commerce Acquired By True Fitness

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Paramount Fitness of Commerce has been acquired by exercise equipment maker True Fitness of O’Fallon, Mo. True Fitness, which makes treadmills, elliptical machines and exercise bikes, announced the deal Monday. The price was not disclosed.

Paramount, based in Commerce, distributes its products in more than 60 countries. Beth Norviel, director of marketing at True Fitness, said Paramount’s 6450 E. Bandini Blvd. headquarters would be shuttered and the inventory at the location would be shipped to St. Louis.

At this time, there is no plan for the former employees of Paramount to be moved along with the fitness gear, Norviel said. It is unknown how many people will be laid off.

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