Branded efforts from Maker stars highlight the YouTube network's ongoing journey to mine gold in online videos outside of traditional video ads.
A report from tech blog AllThingsD on Friday indicates that the company is considering raising hundreds of millions in funding that would value the company at $3.6 billion.
Chief Executive Mike Hopkins has appointed Elaine Paul as chief financial officer, effective Monday.
BloomNation announced Thursday that it has raised $1.65 million from Menlo Park's Andreessen Horowitz, Boston's Spark Capital, San Francisco's CrunchFund and Santa Monica's MuckerLab.
The proposed rules would limit the amount that a company can raise from non-accredited investors to $1 million a year.
Co-Chair Howard Marks said StartEngine wanted to move closer to the center of startup activity and tap into a broader community of entrepreneurs.
Video streaming service Hulu last week ended months of speculation with the announcement that Mike Hopkins has been named chief executive, replacing interim CEO Andy Forssell.
INTERNET: Awesomeness looks to add viewers to Seventeen’s video channel.
Media Temple’s acquisition has some users afraid of being stuck with inferior Web-hosting services from new parent GoDaddy
ONLINE: Some users of Media Temple critical of new parent GoDaddy.
Awesomeness teams with Seventeen to improve the numbers for the teen girl magazine’s YouTube channel.
Chill Chief Executive Brian Norgard said that the company has laid off its entire entertainment team and some engineers, cutting down to nine employees.
L.A. County companies raised nearly $349 million during the quarter, up from $277 million during the second quarter.
AwesomenessTV announced Wednesday that it has joined with Hearst Corp. to relaunch the Seventeen YouTube channel and will create a multichannel network for the magazine's teen girl brand.
After the companies announced the merger, Keith Richman spoke with the Business Journal by phone about the name Defy Media, the new company's structure and why many digital media startups are now acquisition targets.
President Russell Reeder will stay with the company while Media Temple Chief Executive Demian Sellfors will step back into an executive consultant role.
Favado compiles discount and sales information from more than 65,000 local grocery and drug stores.
The board has named Shawn Colo, who co-founded of the Santa Monica digital media company with Rosenblatt in 2006, interim president.
The new company will be headquartered in New York with production, technology, sales and marketing teams in Los Angeles and satellite offices in Chicago, San Francisco, Toronto and Detroit.
The Santa Monica video game publisher now says it expects to acquire 429 million shares from Vivendi by Oct. 15.
DanceOn has also added television producer Nigel Lythgoe – who has worked on reality competitions "American Idol" and "So You Think You Can Dance" – to its board.
The round, which brings DogVacay's total funding to $22 million, was led by Foundation Capital.
The digital media arm of the Beverly Hills agency has hired tech startup veteran Robyn Ward to work with young companies and seek out investment opportunities.
William Weyerhaeuser is a retired clinical psychologist who is currently a director at Spokane, Wash., manufacturer Clearwater Paper Co.
Jay Freedman has left Yahoo become Nativo's chief revenue officer.
Adam Glickman founded the IdeaLists in 2010 as a concierge service to help brands find creative studios.
In total, L.A. companies raised more than $280 million in funding during the third quarter.
Dollar Shave Club, which was incubated out of Santa Monica's Science, started with a monthly subscription service for men's razors.
Alloy Chief Executive Matthew Diamond and Break Chief Executive Keith Richman told the New York Times that the 50-50 merger will create a new company called Defy Media, which will focus on the 12-to-34 demographic.
This is the first time that Snapchat has allowed content to live in its app longer than 10 seconds.
The company has also created a web messenger so users can have access to those conversations both online and on mobile devices.
West Hollywood's Evite announced Wednesday that it has started sending physical invitations by mail through a service called Evite Ink.
The West L.A. company announced Tuesday that it has launched a free phone plan that gives customers access to voice, text and data without paying for a monthly phone contract.
Lettuce is software-as-a-service that taps into a company's system to manage and automate all aspects of selling physical goods, including inventory, payment processing and fulfillment.
Last week Burner unveiled a redesigned app that focuses on allowing customers to manage more than one number.
INVESTMENT: Solicitation change could jolt startup scene.
Some technology firms expect new rules allowing public plugging for private fundraising will power up the sector.
The Securities and Exchange Commission last week lifted an 80-year ban on general solicitation that forbade private companies from publicly advertising for fundraising.
Cross Campus has signed a long-term lease for a 13,000 square-foot-property at 10th Street and Colorado Avenue.
Josh Brooks walked away with a $300,000 investment but had to lower the valuation of his Hollywood startup, Postcard on the Run, in the process.
The Culver City multi-channel network has created an in-house advertising division called Made that will create branded videos using Maker's production resources and talent.
The company announced Monday that it has launched an iPhone app that lets dog owners find and book sitters.
John Gentry will take over operational responsibility for the company and oversee its business, engineering and product teams.
TICKETS: ScoreBig’s blind bid process is appreciated by pro teams and venues.
BigScore hopes its guarded bidding process gives it an in with the discount market.
StudyMode, which operates a portfolio of study-help websites, has launched Cram.com for creating flashcards.
Activision released a statement Wednesday evening pledging its commitment to completing the transaction, which would return 429 million shares to the Santa Monica publisher for $5.8 billion in cash.
The West Hollywood YouTube network announced Wednesday afternoon that it had laid off 22 employees, about 10 percent of the company, from its 206-person staff.
Stars who use the service include Eva Longoria, Tom Hanks and Sofia Vergara.
The El Segundo company opened a 3,000-square-foot flagship store at the Glendale Galleria over the weekend.
The Santa Monica investment firm announced Thursday that entrepreneur Hamet Watt will join the Upfront team as a venture partner.
Maker works with more than 60,000 YouTube channels and artists, including Swedish video gamer PewDiePie and singer Mike Tompkins.
ScoreBig announced Tuesday that the money comes from Checketts Partners Investment Fund, a New York partnership run by longtime sports executive David Checketts.
Thomas McAlevey crafts Radical.FM after radio stations.
Radical.FM dials in to a radio DJ wavelength with its programmable mobile music app.