INTERNET: Industry steps up to track, counter fraudulent views.
Fraudulent ad views spur online publishers and their clients to take another look at how audiences are measured.
FINANCE: Bankrate pockets Wallaby, which will keep its office, staff in Pasadena.
The financial tech sector in Los Angeles scored an exit last week with the acquisition of Pasadena’s Wallaby Financial Inc. by North Palm Beach, Fla., financial publisher Bankrate Inc.
Sophia Loren’s son looks to foster careers in entertainment.
TakeHollywood looks to play a lead role in guiding show-biz hopefuls to careers.
INTERNET: Subscriptions help Dollar Shave Club take market share from rivals.
While heads of private companies are often loath to discuss revenue figures, they often have a change of heart during periods of rapid growth.
INTERNET: Guidance also hopes to lock up bigger piece of cybersecurity market.
Guidance Software aims to secure a new CEO to revive its e-discovery and cybersecurity business.
Alhambra “Dadpreneur” Ray Phillips was merely looking for a way to make baths more fun for children.
Internet: Marketers tout social media stars’ power; doubts abound.
Internet: Marketing firms compete to put brands under the influence of social media stars. But is paying these “influencers” worth it?
Santa Monica’s Activision Blizzard Inc. has agreed to a $275 million settlement to end a shareholder lawsuit stemming from an $8 billion deal last year in which the company and an investor group regained majority control from French conglomerate Vivendi SA.
INTERNET: Oracle vet Justin Nelson connects with TigerText’s focus on secure-messaging phone app for health care sector.
Oracle vet says he joined TigerText because it’s the right type of secured messaging for the health care sector.
INVESTMENT: Tony Potts plans to tap connections to fund early stage firms.
The lines between Silicon Beach’s vibrant tech scene and the entertainment industry have been blurring for some time, and they’re about to get even fuzzier.