Los Angeles Business Journal

The Bouqs Blossoms With $6 Million Series A Round

By Melissah Yang Thursday, June 26, 2014

The Bouqs Co., an online flower delivery startup, has raised $6 million in a Series A round with plans to expand the team, offer overseas delivery and scale up the company’s tech infrastructure to meet growing consumer demands. Azure Capital Partners led the round, with support from KEC Ventures and existing investors Quest Venture Partners, SG-VC and Siemer Ventures.

Paul Ferris, general partner at Azure, will join the company’s board of directors.

“The company’s rapid growth and customer repeat purchase patterns are a testament to the huge market opportunity, customer need and, most of all, killer execution by an experienced team,” Ferris said in a statement.

Launched in 2012, Bouqs delivers eco-friendly flowers through its website, TheBouqs.com, and iOS and Android apps. In January, David Plafchan – who works at Deutsch L.A. as a copywriter while moonlighting as creative director at Bouqs – won the advertising agency’s inaugural Side Project Project, which gave the startup its first ad campaign at nearly no cost.

The Series A funds will go toward expanding delivery options abroad and sourcing flowers from new farms and nurseries, both in the U.S. and around the world.

Staff reporter Melissah Yang can be reached at MYang@labusinessjournal.com. Follow her on Twitter @MelissahYang for the latest in L.A. tech news.